360 photo format has rapidly gained popularity in recent years, offering a new dimension to photography and immersive experiences. Unlike traditional photos, 360 photos capture the entire surroundings in a single frame, allowing viewers to explore the scene from different angles. This format has become increasingly popular in virtual reality content, social media, and marketing campaigns, offering a truly immersive experience to the audiences. The technology behind 360 photos involves specialized cameras or smartphones equipped with 360-degree lenses, capturing images from all directions and stitching them together to create a seamless panoramic view. As a result, viewers can feel like they are physically present in the captured environment, whether it's a scenic landscape, a bustling city street, or an event venue. The interactive nature of 360 photos also extends to virtual tours of real estate properties, tourist attractions, and cultural heritage sites, providing a dynamic and engaging way to explore remote locations. Furthermore, the use of 360 photo format has expanded to virtual reality applications, enhancing gaming, training simulations, and educational content with lifelike environments and interactive elements. This has opened up new possibilities for entertainment, education, and storytelling, blurring the boundaries between physical and digital experiences. In the realm of social media, platforms such as Facebook and Instagram have embraced 360 photo format, allowing users to share and explore immersive photos directly within their feeds. Brands and businesses have also leveraged 360 photos to create captivating content for their marketing campaigns, offering a unique and memorable way to showcase products, venues, and experiences. As technology continues to evolve, the potential applications of 360 photo format are boundless, from enhancing virtual meetings and conferences to revolutionizing the way we capture and relive our memories. Whether it's for entertainment, education, or commercial purposes, the rise of 360 photo format signifies a shift towards more immersive and interactive experiences in the digital world. As the demand for immersive content grows, the adoption of 360 photo format is expected to continue expanding, shaping the future of photography and virtual reality.